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The technological process of LOGO design

Time:2023-11-22 Views:0

1, Investigation and Analysis

Logo is not just a combination of graphics or text, which is based on the constitution structure, industry type, corporate philosophy, and give full consideration to identify the contact object and the application environment for companies to develop a standard visual symbols. Before the design, we must first do a comprehensive understanding of enterprises, including business strategy, market analysis, and basic willingness of highest corporate leaders, these are an important basis for the development of the logo design. Understand competitors is also an important step. Logo recognition, is built on a full grasp of the competitor's environment.


2, Digging Elements

Be based on the result of the analysis, to extract the structure identifies the type, color chosen, lists the identification should reflect the spirit and characteristics, digging the related elements of  the graphics. Find out the direction of the  logo design, make the design work targeted, rather than aimless combination of text graphics.


3, Design and Development

With a comprehensive understanding of the enterprise and the full grasp of design elements, development work of design can be carried out from different angles and directions. By understanding the logo from the designer, give full play to the imagination, with different expressions, the design elements deep into the design, the logo must meet the profound meaning obvious characteristics, atmospheric modeling, structure stable, color matching can be suitable for the enterprise, avoiding cliche or popularity.Different logo reflects the key point or representation will be difference, after discussion and analysis of changes, then can confirm suitable business logo.


Production tools and methods of LOGO

It seems that there is not special software for making LOGO, in fact, does'nt need such a software also. Image processing software or animation software we usually use (if you really want to do a gif. LOGO ) can be well qualified for the job, such as FIREWORKS, PHOTOSHOP, EasyGIFAnimator etc. There is not difference between the LOGO production and the general picture and gif., except its size. Now theLOGO sign mainly using pictures, especially GIF image, and a small amount of the FLASH animation.


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